Marketing that runs, compounds, and stays accountable every month.
One-off campaigns and disconnected vendors produce inconsistent results. Back Forty's ongoing marketing management gives your agricultural, ranching, or rural business experienced strategy and coordinated execution — all under one plan, with one team.
The Challenge
<p>Managing marketing as an agricultural, ranching, or rural business owner is a full-time job layered on top of an already full-time job. The result is marketing that starts and stops. An email list that hasn't gotten a message in six months. A website that converts at a fraction of what it should.</p>
How We Help
<p>Back Forty's ongoing marketing management puts a dedicated team behind your business's marketing — with clear ownership, a monthly plan, and consistent execution across all your channels. We handle strategy, campaigns, content, email, advertising, reporting, and creative production under a single coordinated program.</p>
Who This Is For
<p>Ongoing marketing management is right for agricultural, ranching, western lifestyle, and rural businesses generating at least $1 million in annual revenue that are ready to treat marketing as a growth system rather than an occasional expense.</p>
Benefits
- Consistent marketing execution every month
- Strategy that evolves with your business and your market
- Coordinated channels that work together instead of competing
- Monthly performance reviews that keep investment tied to results
- A marketing partner who knows your business and your buyers deeply
Our Process
- CornerPost™ Assessment or onboarding deep-dive to establish the strategy foundation
- Build the 90-day plan with priorities, campaigns, and production schedule
- Execute across channels with weekly progress and monthly reporting
- Quarterly strategic review to update priorities and plan the next 90 days
What You Get
- Monthly marketing plan with campaign calendar
- Campaign execution across assigned channels
- Email marketing program — strategy, writing, and deployment
- Content production coordinated across web, email, and social
- Monthly performance report with recommendations
Frequently Asked Questions
- How do we get started?
- Most ongoing engagements start with a CornerPost™ Assessment or an abbreviated onboarding process to understand your business, market, and priorities.
- What's the minimum commitment?
- We ask for a 90-day initial commitment so we have enough runway to build the system and see early results. After that, engagements are month-to-month.
Ready to Talk?
Schedule a free 30-minute discovery call. No pitch — just honest advice on what it takes to grow your market.